LEADen | Case 5

Sold mobile
saunas in
Norway on cost $70 000

LEADen

digital marketing agency

TARGETING ADVERTISING

website

компания STBADE

Sold mobile
saunas in Norway
on cost $70 000

cz

ru

en

Introduction

We conducted 2 initial phone calls during
which we learned about all the challenges
the company was facing and thoroughly
discussed the entire promotion plan with
our team

Based on personal recommendation
from one of our clients, Ivan Kolmakov
contacted us. He is the owner of STBADE,
a company specializing in mobile sauna
production in Norway

complete promotion plan

Situation
before our
collaboration:

We conducted 2 initial phone calls
during which we learned about all the
challenges the company was facing
and thoroughly discussed the entire
promotion plan with our team

Based on personal recommendation
from one of our clients, Ivan Kolmakov
contacted us. He is the owner of STBADE,
a company specializing in mobile sauna
production in Norway

For two years, the marketing part of STBADE
was handled by hired employees who definitely
couldn't handle their tasks.
How did we understand that?

mobile saunas

Advertising account was blocked
for unclear reasons

client by recommendation

Right after agreeing on all the details, we started
working on unblocking the advertising account,
as it was crucial…

80% of leads from advertising were
of low quality, and there were almost
no conversions on the website

For two years, the marketing part
of STBADE was handled by hired
employees who definitely
couldn't handle their tasks.
How did we understand that?

Right after agreeing on all the details,
we started working on unblocking
the advertising account, as it was crucial…

Challenges we faced:

Facebook refused
to confirm the payment
method

Challenges
we faced:

Technical support
didn't respond for
a long time

All retargeting data
remained on the
old account

Business was
seasonal

Technical support didn't respond
for a long time

All retargeting data remained
on the old account

Facebook refused to confirm
the payment method

This greatly helped us
create the right
perception of the
company by customers

This greatly helped us create
the right perception of the
company by customers

Solutions that
helped achieve
results

The main intention was for the person
to feel the coziness and warmth through
the screen, which their own sauna creates

During the work, we created
a new advertising account to start
advertising and get the first leads

Advertising account

01

Best advertising
banners:

To increase conversion,
we introduced a lead magnet
with sauna usage tips

Lead-magnet

02

We also touched on the most important
aspect in the advertising banners - health.
We all know that saunas are beneficial
for health, helping to relieve stress
and relax in complete silence...